ENGR 1273 Winter 2010 Asst 2.1 Grading Rubric (Cover Letter)
Criterion Unacceptable.
Incorrect or incomprehensible.
Misunderstood what was wanted.
Marginally Acceptable.
Needs serious attention.
Acceptable.
Average.
Good.
Still room for improvement.
Excellent.
I would hire this person.
0 points 1 points 2 points 3 points 4 points
Format
missing key information Cover Letter is disorganized, appearance is messy, gives impression of lack of care
Layout is reasonably clear
Page layout is clear and tidy, font sizes are appropriate Cover letter looks professional, the page layout is very clear and easy to read, font sizes are appropriate
Addresses, names, salutations, closing
Missing or confused Many elements are missing or unclear One element is missing or unclear All elements are present All elements are present, clear, well formatted and appropriate
First Paragraph(what job) Missing or confused Information is missing or inappropriate, or paragraph is difficult to understand Includes appropriate information Includes required information and is an appropriate length Includes required information, is an appropriate length and is well written
Second Paragraph (company info) Missing or confused Information is missing or inappropriate, or paragraph is difficult to understand Includes appropriate information about company Includes relevant information about company and links it to self Includes relevantinformation about company with link to self and is well written
Third Paragraph (relevant qualifications) Missing or confused Information is missing, inappropriate (unreal), or paragraph is difficult to understand Includes appropriate information about self Includes relevant information about self that is clearly linked to job description Includes meaningful information about self that is clearly linked to job description and is well written
Final Paragraph (actions, thank you) Missing or confused Information is missing or inappropriate, or paragraph is difficult to understand Includes required information Includes appropriate information and intent is clear Includes appropriate information, intent is very clear and is well written
Grammar, Spelling, etc. Serious errors or too confused Errors distract from content and frustrate the reader Major errors, or many minor errors A few minor errors NO ERRORS

Criteria:

  1. Format
  2. Addresses, names, salutations, closing
  3. First Paragraph (what job)
  4. Second Paragraph (company info)
  5. Third Paragraph (relevant qualifications)
  6. Final Paragraph (actions, thank you)
  7. Grammar, Spelling, etc.
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